Arizona’s Premier Video Production Company for Commercials, Brand Films, and Corporate Content
At Reaction Media, we specialize in producing cinematic commercials, brand films, and corporate videos that make an impact. Led by a national award-winning filmmaker, our Tucson-based team combines storytelling expertise, high-end production, and marketing clarity to create content that doesn’t just look beautiful—it drives real business results. Whether you’re launching a campaign or telling your origin story, we bring your message to life with film-level quality and emotional depth. Commercials, crafted like cinema. Built to covert.
Our Services
Commercial Production
Crafted Like Cinema. Built to Convert.
We direct and produce premium commercials with emotional weight and visual impact. From concept to color grading, we bring film-quality execution to your business or brand story.
✔️ Custom story development
✔️ National or local broadcast quality
✔️ Voiceover, sound design, music scoring
✔️ Vertical and horizontal deliverables for all platforms
Ideal For: Brand launches • Product reveals • Recruitment films • Lifestyle brands
Business Story Spots
Bring Heart and Humanity to Your Brand.
You’re not just selling a product—you’re inviting people into your story. Our business story spots put the spotlight on your why. These are ideal for founder-led brands or service-based businesses that want to build trust through narrative.
✔️ Interview-driven or scripted
✔️ Minimal crew, maximum story
✔️ Delivered in both short and long formats
Ideal For: Websites • About Us pages • YouTube & Meta Ads
Corporate Video Production
Professional Video Content for Business Growth and Brand Culture
We create high-quality corporate videos that go beyond the boardroom. Whether you’re introducing your company, training your team, or attracting top talent, we produce content that communicates clearly, looks world-class, and connects with your audience.
This is where brand clarity meets cinematic polish—built for internal use and external impact.
✔️ Brand overview videos for sales or investor relations
✔️ Recruitment & culture videos that attract the right people
✔️ Internal training content that’s engaging and easy to follow
✔️ Executive messaging that builds trust across your organization
Use corporate video as a strategic asset—not a checkbox.
Production-Only Packages
Already have a script or live event ? We’ll bring it to life.
If you know what you want and need a trusted team to shoot and edit it at the highest level, we offer pure production packages.
✔️ Script-to-screen execution
✔️ On-location shooting with cinematic lighting
✔️ Drone + steadycam footage
✔️ Full post-production with client review rounds
Ideal For: Agencies • In-house teams • Creatives without production support
We Work With Brands Who Refuse to Settle
We don’t take shortcuts—and neither do the clients we work with. That’s why every project we take on is treated with premium attention to detail, from storyboarding through final delivery. If you care about how your brand looks, sounds, and feels—we’re already on the same page.
Stories, campaigns, & collaborators connected to these brands have shaped our creative journey.*
The StorySelling™ Approach
Traditional marketing talks at people. StorySelling invites them in. We reverse-engineer your brand message, offers, and customer journey to build campaigns that speak to what your audience cares about, not just what you sell.
Then we wrap that message in content so compelling, it doesn’t feel like marketing—it feels like truth.
Narrative Meets Conversion
Every script, every visual, every call-to-action is rooted in your sales goals and tailored to your buyer’s psychology.
Hero-Driven Messaging
We position your customer as the hero of the story—and your brand as the trusted guide.
Multi-Platform Execution
From Instagram reels to long-form sales videos, StorySelling works across every stage of the buyer journey.
Emotion + Logic
We balance emotional resonance with strategic messaging to move hearts and wallets.
Our Latest Commercial Project:
We produced a signature (30 second) commercial for ABRC: the #1 roofer in Tucson, AZ. This spot is broadcasting regionally until 2026.
Welcome to Reaction Media –
The Storyselling™ Marketers
Based in Tucson, Arizona and serving clients nationwide, Reaction Media is your partner in high-performance content creation and marketing strategy. We specialize in commercial video production, short and long-form content.
Whether you're a fast-growing service business or a national brand, we help you stand out with cinematic visuals, compelling storytelling, and marketing strategies built for growth.
We're not just a content agency—we're your growth partner. From concept to conversion, we connect your vision to measurable results.
Reaction Media – Powerful Content. Proven Strategy. Real Results.
Director’s Statement – Sergio Jimenez, Founder
My roots are in film—but my purpose is connection. As a national award-winning filmmaker and trained actor, my creative work has always centered on one thing: telling the truth through story. Whether it’s a short film on an international stage or a 30-second brand spot, my job is to help people feel something real—and take action because of it.
At Reaction Media, we bring that same cinematic discipline and emotional clarity to the world of branded content. We don’t just make commercials. We craft moments of meaning—where performance, visuals, and strategy align to deliver a message that resonates.
My background in the Stanislavsky system taught me how to find the emotional core of a scene. I use that same lens in marketing: uncovering the emotional core of a brand, then telling its story in a way that feels authentic, human, and unforgettable.
I don’t believe in noise. I believe in narrative. Because when a story is told truthfully, it doesn’t just sell—it sticks. If you’re a brand ready to stop shouting and start connecting, let’s create something powerful together.
– Sergio Jimenez
Director & Founder, Reaction Media
🚫 Choosing The Wrong Media Company Can Lead to Repercussive Results
Hiring the wrong media or marketing partner doesn’t just waste money—it can damage your brand, confuse your audience, and set back your growth by years. Here’s what’s really at stake:
Wasted Budget With No ROI
📉 The Problem: Many production companies create flashy videos with no strategy.
💸 The Result: You get content that looks great—but drives zero leads, engagement, or revenue.
Without a strategy, your content becomes an expense—not an investment.
Inconsistent Branding and Messaging
😵💫 The Problem: Disconnected visuals, unclear messaging, and poor storytelling hurt trust.
🚫 The Result: Your brand looks and sounds different across platforms—and prospects don’t understand what you do or why they should choose you.
Confused buyers don’t convert. Period.
Reputation Damage
💢 The Problem: Low-quality videos or poorly executed campaigns reflect directly on you.
😬 The Result: Prospects question your professionalism, leadership, or ability to deliver results.
In today’s digital-first world, your content is your reputation.
Why Reaction Media?
Marketing Meets Media. Strategy Meets Storytelling.
At Reaction Media, we believe most agencies get it backwards. They either obsess over beautiful content that doesn’t convert—or push strategy that lacks soul. We bridge the gap between world-class creative and real-world results. We don’t just make things look good—we make them work.
This is the core of everything we do at Reaction Media. Because your brand doesn’t need more noise. It needs a story worth buying into.
🎯 We Don’t Just Make Content—We Engineer Growth
You’re not hiring us to "make a video." You’re partnering with us to grow your business. That’s why every project starts with strategy and ends with measurable results.
📽️ Storytelling That Earns Trust and Drives Action
People buy from brands they trust. Our signature "StorySelling" approach is designed to humanize your business, clarify your message, and help you rise above the noise.
🏗️ Build Your Own Marketing Machine
We’re not gatekeepers. We’re builders.
Want to own your content process in-house? We’ll coach you through every step—hiring a creative team, filming your own content, building a marketing website that works, and developing repeatable systems that keep your pipeline full.
Your Brand Reputation Is on the Line
Every piece of content you release—whether it’s a commercial, a reel, or a homepage video—shapes how your audience sees you. A trusted media partner ensures your visuals, messaging, and strategy align to present your brand as credible, professional, and worth choosing.
First impressions aren’t just important—they’re permanent in a digital world.
You Need Strategy, Not Just Production
A trusted media company doesn’t just make things look good—they make things work. Behind every great video or campaign is a data-backed plan to drive traffic, generate leads, and convert attention into revenue. Without that strategy? You’re just creating noise.
Content without strategy is content that gets ignored.
You Deserve a Partner, Not Just a Vendor
Trusted media companies don’t disappear after the project wraps. They collaborate, communicate, and care about your long-term success. Whether it’s adjusting strategy, training your in-house team, or scaling your content, a trusted partner grows with you.
A vendor completes a task. A partner helps you win.
If you’re tired of guessing, wasting ad dollars, or watching competitors out-market you—let’s talk.
As a premier video production and marketing strategy company, serving clients nationwide, we’re raising the bar for what modern marketing should be. From brand-defining commercials to short-form content that captures attention and drives sales, we help businesses evolve—and stand out.
We don’t just make content—we build brands that move people.